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Marketing Your Site
on the Internet
(Step 4)
Simply having a
website doesn't mean that anyone is going to find it. It is
extremely important to adequately market your site across the
internet. We have had great success in this endeavor through
the following techniques:
Search Engine
Marketing
Submitting your site to literally hundreds of search engines
and thousands of link directories. This includes most of the
major search engines. If you are not in the search engines, you
are not being found on the internet.
Site Specific
Marketing
Submitting your site to other websites that are topically
related to yours can drive very targeted traffic to your site. For example: The Sedona Arts Center
has been submitted to every Art and Gallery Directory, Arizona
Information Guide, Sedona Website, Small Business
Directory, and Sculpture Listings that we could find.
Their traffic has been greatly increased by this service and
it helps out their percentages in the search engines as well.
Regular Marketing
Maintenance
It is always a good idea to keep your internet marketing
active and up to date. We recommend a Marketing Maintenance
Plan that will continually re-submit your site to the search
engines and find new site specific sites on a regular basis.
Keep your information in the public eye!
Paid
Advertising Plans
Very often we have clients that are looking for guaranteed
amounts of traffic. This type of internet marketing requires
a little more of a push through paid advertising plans. We
can help you with your Pay-Per-Click campaigns and do Advertising
Research to maximize your return.
Community
Announcements via Email
Flagstaff Central has a mass emailer list of approximately 1,000 people from the Flagstaff Arizona region.
The majority of these people have signed up in some fashion through our city guide and are interested in knowing what is happening in our area.
We can now send out a press release to everyone on our emailer list for you.
Banner
Advertising on Flagstaff Central
Our Flagstaff city guide gets thousands and thousands of hits each
month. Our site received over 3 million hits last year. We highly recommend that you check out our Banner
Ad rates and consider marketing your site through Flagstaff
Central. It's a great way to gain visibility!
Use
our Search Engines Resources to Find Things on the Web
Now You Have a
Working Website that Can Easily be Found!
[Next Step:
Maintaining
Your Site Over Time]
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